Thrive Africa

Thrive Africa amplifies the plant-based food systems movement across Africa by bolstering advocates that aim to reduce industrial animal agriculture and create healthy, sustainable, locally-relevant plant-rich food opportunities.

On this page:

Join | Strategic Approach | Theory of Change
Thrive Africa Team & Advisors | Testimonials

Thrive Grantee Moses from Green Planet stands proudly holding a poster for a vegan restaurant campaign

Green Planet, Kenya

JOIN THRIVE AFRICA

Anyone within Africa is invited to join.

  • Thrive Africa Accelerator

    Equipping leaders with tools to manage strong campaigns.

    Join Here

  • Thrive Africa Vegan Restaurant Week

    World’s first Africa-wide, locally-driven, joint vegan campaign.

    Join Here

  • Thrive Africa Vegan Women's Initiative

    Strengthening leadership in women-identified advocates.

    Join Here

  • Thrive Africa Vegan School Lunch Campaign

    An Africa-wide, locally-driven, joint campaign.

    Join Here

  • Thrive Africa Plant-Powered Holidays

    An Africa-wide, locally driven, joint campaign hosted by Thrive Africa Vegan Women’s Initiative.

    Join Here

STRATEGIC APPROACH

Equity is the centerpiece of Thrive Philanthropy.  Therefore, Thrive Africa uses a Participator Model Co-Design Approach in developing its projects. Through a Participatory Model Co-Design Approach, Thrive Philanthropy recognizes that as a USA organization, we cannot truly understand the needs of Africa-based organizations, and thus we invited Africa-based individuals to lead Thrive Africa.

Thrive Africa is currently led by Africa-based staff and advocates, with the guidance of Thrive’s global advisory committees.

We use a 2-Phase Approach to scaling Africa’s plant-rich movement.

Phase I

1) Recruit and develop local plant-based food systems leadership across multiple African countries.

2) Build intra-country and intra-continent collaborations.

Phase II

1) Scale impact and sophistication of the most effective groups and interventions.

2) Expand intra-country, intra-continent, and international collaborations.

THEORY OF CHANGE

Thrive Africa’s Theory of Change is straightforward.

Through the support of regional experts, we strengthen the skillset, professional network, and funding opportunities of plant-based advocates across Africa while also sparking novel interest in plant-rich campaigns to new types of organizations.

This in turn, increases the number and strength of plant-based food justice organizations across Africa, which then leads to a lower reliance on industrial agriculture and increase in plant-rich nutritional access, thereby, bringing us one step closer to a world free from industrial farming.

THRIVE AFRICA TEAM AND ADVISORS

Thrive Africa is led by an Africa-based woman team and is guided by the expertise of an Africa-based advisory committee.

TEAM
ADVISORS

TESTIMONIALS

  • "What a great 4 months it has been being part of the accelerator. Learning... from different experts has really been eye-opening."

    — Charles, Vegan Outreach Kenya, Kenya

  • This was my first [experience] with Thrive Africa…I had an insightful experience by following it closely through the webinars that were prepared by Thrive Philanthropy and through the work shared by various vegan organizations and individuals via the Thrive social media channels. I am positive that I will be part of the Africa Vegan Restaurant Week next year.

    — Miryam S., Effective Animal Advocacy Africa

  • "It has been a great journey, learning, interacting, sharing knowledge, and mostly paving a new way for our community to reduce animal product consumption."

    — Elnuru S., EAAW, Tanzania

  • "The Africa Accelerator has not only transformed me to a better vegan advocate but has drastically woken the level of compassion I have for animals and nature as a whole. This transformation has inspired me to use every opportunity I have to transform Africans to the noble vegan lifestyle."

    — Ngwa D., Happy World, Cameroon

  • “It was an amazing accelerator of its own kind. Well-organized and very informative with an amazing design that allows everyone to learn and suit the African environment. The acquired knowledge through the accelerator period will help the EAAW team to work very aggressively towards restaurants campaigns and other vegan programs that will help in transforming many people in Tanzania while serving millions of lives of animals that lost their lives for human food every day.”

    — Ayubu, EAAW, Tanzania